Microsoft says its Bing search engine got “five times more content” by adding Facebook results in a sidebar on its organic SERPs today. Users who are logged into Facebook will now see relevant results from others within their social network.  This is similar to the way social content from Google+ appears in Google’s organic results. […]

If you’re like a lot of people, you seldom use your desktop or laptop computer’s auxiliary or built-in microphone, but that may be about to change. On Monday, Google launched its “voice search for desktop” technology. The feature is currently only available to users of Google’s Chrome browser.  Read more. Have you tried it yet? […]

In order for search engines to accurately index your site, they must be able to navigate it. Search engine spiders can’t read image links, image maps and Javascript, which is often used to create drop down menus. If your site incorporates any of these elements, be sure to include corresponding text links somewhere on your […]

Negaitve keywords are an effective way to keep your pay-per-click ad from showing when someone searches on unrelated keywords.  For example, if you sell women’s shoes, you don’t want your ad showing when someone searches on mens’ shoes.  So it may seem logical to add the negative keyword, men or men’s, to keep your ad […]