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4 Questions to Ask and Answer Before Building or Redesigning Your Website

Considering creating a new Web site or redesigning your existing one? Unfortunately, many businesses jump into building or redesigning their sites without the necessary research and planning needed to ensure that it achieves their goals. The result is almost always wasted time and money.

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Tips for Successful WordPress Blog Marketing

So you have your own WordPress blog and wish to market it and make it a successful blog. Just how do you bring this about? How can you start getting your blog out in the open to be seen and known by others? How can you draw readers and have them wanting more? There are […]

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SEO

Your Online Business Reputation

Businesses spend a lot of time and money promoting their brand so that it is perceived favorably. But many of them don’t monitor what’s being said about them online, and online negative comments could easily damage their brand. The interactive nature of the web today makes it easy to post comments about a business or […]

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Google Video Recaps the Year in Search

2010 has been an amazing year – especially online. This YouTube video highlights what we searched for using Google Zeitgeist. Strangely absent from the highlights is any reference to Facebook, Twitter and other social media platforms, although Zeitgeist currently ranks Facebook as the 10th “Fastest Rising” search term –  probably just an oversight on the […]

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Discover What Web 2.0 Marketing Can Do for You

If you’ve been on the Internet for a while, you know what Web 2.0 is. Web 2.0 is what makes interactive information sharing possible, and without it, the Internet wouldn’t provide two way communication. The earlier years of the internet featured a very top-down business model where the large corporately owned websites created the content […]

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Google Analytics Tracking

If you are tracking results (goals and/or e-commerce revenue) you will probably notice some difference in results from other tracking mechanisms such as Google Adwords or third-party tracking software.  If all visitors converted on the first visit, results would be more consistent, but unfortunately people frequently visit sites multiple times before converting. Here are two […]

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