No matter how much extra time a week you dedicate to remaining relevant to your target market, you could be missing out on some valuable strategy. Digital marketing is undoubtedly one of the most powerful tools for reaching your current audience and marketing to a brand new audience. However, digital marketing is assuredly not the […]

We’ve been told that in order to get more traffic to small and medium-sized business websites, it’s important to blog anywhere from one to four times a week. According to Quoracreative, there are 850 million blog posts published on the internet per month and 10 billion posts per year! As far as quantity is concerned, […]

One way a company showcases its expertise is through content creation. Content is the source of knowledge and, whether you believe it or not, your next customers. It doesn’t matter if your company is physical or virtual, your website is the pinnacle of your online presence. If your site visitors aren’t getting what they’re looking […]

The two ways you can market your products and services on the search engines are search engine optimization (SEO) and pay-per-click (PPC) advertising. Both are great programs that can be extremely profitable, but there are situations when pay-per-click advertising just makes sense. Here are some times when pay-per-click is the right program to use. Immediate […]

One of the biggest mistakes I see businesses make is to develop their new website prior to giving any serious consideration to search engine optimization (seo). The thought process seems to be, “I’ll develop my site first, and then hire a company to optimize it for the search engines”. The issue is that optimizing a […]